Digital Marketing Communications Specialist

Digital Marketing Manager

  • Main
  • Digital Marketing Manager
  • Develop and maintain strong franchise, franchisee, and vendor partner relationships and ensure expectations are being consistently met.
  • Oversee and implement email marketing strategies including template development, audience segmentation, and tactics for increasing engagement.
  • Align content strategy topic points for delivery across channels, including email and SMS campaigns.
  • Monitor and analyze network KPIs/benchmark data for opportunities for tactical and creative optimizations.
  • Lead Online Listing Management partner and drive Local SEO strategies for our franchisees.
  • Collaborate with internal departments to resolve questions, mediate concerns, and support the school’s overall success.
  • Educate and support franchisees' email best practices, and reputation management strategy in coordination with our Email and Online Listings Management partners.
  • Assist with team projects as needed.
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